Privacy policy

Privacy Policy

Laiah operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Laiah is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you.

We may collect or process the following categories of personal information depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, billing and shipping address, phone number, and email address.

  • Financial information including payment card details and transaction records.

  • Account information such as username, password, and preferences.

  • Transaction information such as the items you view, purchase, or return.

  • Communications with us, including inquiries and customer support messages.

  • Device and usage information, such as IP address, browser type, and how you interact with the Services.

2. Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, when you create an account, visit or use the Services, or communicate with us.

  • Automatically through cookies or similar technologies.

  • From our service providers, including payment processors and shipping partners.

  • From business partners or third parties, in compliance with applicable laws.

3. How We Use Your Personal Information

Depending on how you interact with our Services, we may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

To process your orders and payments, deliver products, manage your account, arrange for returns or exchanges, and improve your shopping experience.

Marketing and Advertising

To send marketing communications, promotional offers, or product updates by email or text (you may unsubscribe at any time).

Security and Fraud Prevention

To protect our website, prevent unauthorized access, detect or investigate fraudulent or illegal activity, and ensure a secure online experience.

Communication and Support

To respond to your messages, provide customer support, and maintain our business relationship with you.

Legal Compliance

To comply with applicable UAE laws, regulatory requirements, and legitimate governmental requests.

4. How We Disclose Personal Information

We may share personal information under the following circumstances:

  • With Shopify, which hosts our online store and processes data as our e-commerce service provider.

  • With vendors and third parties that perform services on our behalf (e.g., shipping, payment, analytics, marketing).

  • When required by law or in response to valid legal requests.

  • With business partners or affiliates, in accordance with this Policy and applicable data protection laws.

5. Relationship with Shopify

The Services are hosted by Shopify, which may collect and process personal information in order to operate and improve the platform.
Information you provide through our store may be shared with Shopify and third parties located outside your country to deliver and improve the Services.

Shopify is an independent data controller for some processing activities and is responsible for responding to requests related to its use of your data.
You can learn more about Shopify’s privacy practices here: Shopify Privacy Policy.

6. Children’s Data

Our Services are not directed to children, and we do not knowingly collect personal information from anyone under the age of majority in the UAE.
If you believe a child has provided us with their personal data, please contact us so we can delete it.

7. Security and Retention

We use appropriate organizational and technical measures to protect your personal information.
However, no system is completely secure, and we cannot guarantee absolute security of data transmitted online.

We retain personal information for as long as necessary to provide the Services, comply with our legal obligations, resolve disputes, or enforce agreements.

8. Your Rights and Choices

Depending on applicable UAE law, you may have the right to:

  • Access or request a copy of your personal data.

  • Request correction or deletion of inaccurate data.

  • Withdraw consent to processing, where applicable.

  • Opt out of marketing communications at any time.

You can exercise these rights by contacting us at hello@laiah.ae.
We may verify your identity before fulfilling your request.

9. International Data Transfers

Your data may be transferred and processed outside the UAE by Shopify or service providers.
We ensure such transfers comply with applicable laws and use standard safeguards to protect your information.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, operational requirements, or legal obligations.
When we do, we will post the updated version on this page and revise the “Last Updated” date accordingly.

Last Updated: October 2025

11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Laiah Babywear
📧 hello@laiah.ae